Now this is our kind of marketing campaign, even if we are dog people. Earlier in the week, Purina Cat Chow took a stand for cat lovers everywhere by taking over a dog park. They didn’t exactly turn it into a cat park, and there are dogs running amock inside it, so we’re not sure if this is much of a coup for cats — but they did outfit it with clever catty installations, including an enormous scratching post.

Here’s what the dogs made of it:

Credits: All Images Via the Purina Cat Chow Facebook page.